Connect The Wallet Crew to Bloomreach

Activate Apple Wallet and Google Wallet directly in your Bloomreach campaigns to distribute, personalize and update your digital cards (loyalty, coupons, subscriptions, subscriptions, gift cards).

See API documentation

Why integrate The Wallet Crew with Bloomreach?

Bloomreach is a marketing automation and personalization platform adopted by many international brands. Thanks to its advanced segmentation features, multi-channel campaigns (email, SMS, WhatsApp) and customer experience optimization, it allows retailers to create fluid and impactful marketing journeys.

With integration The Wallet Crew x Bloomreach, activate Apple Wallet and Google Wallet directly in your campaigns to distribute, personalize and update your digital cards (loyalty, coupons, subscriptions, Gift cards).

Key features of the Bloomreach connector

Omnichannel distribution
Send your passes (loyalty, coupons, gift cards, subscriptions) via email, SMS or WhatsApp, directly from Bloomreach.
Monitoring of installations
Enrich your customer profiles with pass installation status to segment and retarget your audiences more finely.
Dynamic updates & push Wallet
Update points, offers and statuses in real time. Send push notifications from your Bloomreach scenarios to keep in touch with your customers.
Advanced customization
Adapt colors, images, and pass content based on customer preferences and behavior.

Benefits

Increased engagement : a direct and modern channel, complementary to email and SMS.
Personalization : unique passes per customer, enriched with real-time data.
Automation : trigger updates and pushes directly from your Bloomreach scenarios.
Seamless experience : cards dealt and usable in one click, without friction.

Customer examples

Regatta : distribution of Wallet gift cards via email.
Boardriders (Beaumanor band) : marketing campaigns connected to the Wallet for Quiksilver, Roxy, DC Shoes...